07 May 2015
OUTDOOR. THE PLACE TO BE SUCCESSFUL
THE OUTDOOR PROVIDES AN ESSENTIAL BASIS FOR SUCCESS FOR EXHIBITORS AND TRADE VISITORS.
IF YOU ARE PRESENT AT THE OUTDOOR, YOU HAVE A PRESENCE IN THE MARKET. HERE YOU GIVE YOUR BRAND AND YOUR PRODUCTS ALL THE OPPORTUNITIES THEY COULD POSSIBLY HAVE. ALL THE DECISION MAKERS, ALL THE BUYERS AND ALL THE TRADE JOURNALISTS FROM ALL OVER THE WORLD ARE HERE. MAKE SURE YOU’RE HERE AGAIN IN 2015!
THE PLACE TO BE UP TO DATE
TRENDS AND NEW PRODUCTS
Take advantage of the OutDoor as a unique platform for identifying trends and sharing your news with everyone in the trade. 220 world premieres alone were presented at the OutDoor 2014.
The OutDoor INDUSTRY AWARD honours the most interesting innovations in the industry. And, because end consumers trust it too when shopping, it has become a valuable marketing tool.
HALL OF VISIONS
Which colours, which materials, which developments are just around the corner? The Hall of Visions presents the latest trends and visions in a unique way.
THE PLACE TO BE BETTER INFORMED
The tent city, bouldering wall, trade fair lake and other activity areas offer plenty of opportunity for getting hands-on demonstrations and trying out your products.
Some 100 specialist presentations, press conferences, expert panel discussions and workshops provide answers to the burning questions in the industry.
From one pro to another: at the OutDoor, manufacturers and distributors from all over the world compare notes and can engage directly with their customers.
THE PLACE TO BE IN THE COMMUNITY
The OutDoor brings business and sports together – for example with sports competitions at the fair itself.
On the penultimate evening of the fair, the community traditionally celebrates its annual party. An absolute must if you want to have some fun and do some networking.
The OutDoor uniquely links up manufacturers, customers, journalists and experts in a professional, friendly and relaxed way all at the same time.
THE PLACE TO BE WITH THE WHOLE WORLD
WORLD’S LEADING TRADE FAIR
At the OutDoor you are part of the entire outdoor world. Because the OutDoor has for years been the world’s leading trade fair in the industry.
Nowhere else can you find so many journalists waiting to hear all your latest news. In 2014, 1,046 journalists from 33 countries attended the fair.
Trade visitors, exhibitors and journalists from a total of 97 nations met up at the 2014 OutDoor. The OutDoor is the trade fair for unlimited success.